DIGITAL
Nightform
Concept project — Clothing

Client brief
A digital advertising set for a streetwear label launching a seasonal drop across paid social and display.
Visual direction
Hard diagonal colour fields behind cut-out photography, black used as the frame so the colour does all the shouting.
Logo concept
A compact wordmark that sits in a corner badge and never competes with the product.
Final applications
Display bannersPaid socialWeb headersEmail artwork